Bringing together the different strands of The Burgess Group (formerly Countryside) resulted in a new name and a new look, communicating a clear and consistent message to customers.
For the last 20 years, The Burgess Group has been providing perfectly crafted windows, doors and conservatories to clients across East Anglia. With showrooms in Bury St Edmunds, Ingatestone and Woodbridge, the company needed to streamline its identity across all sites and marketing channels.
The challenge was to encapsulate a consistent image from vehicle livery and showroom signage to advertisements, exhibition displays, promotional literature, advertorials and most recently a fantastic new website.
We worked on the radical refresh of the company’s name and brand, which is now rolled out demonstrating its core values and providing clear messaging to customers.